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October 13 is National No Bra Day, also known as: “the moment we get home from work“ day. Today is not just about comfort, though. National No Bra Day, which falls right in the middle of Breast Cancer Awareness Month, is a time for women (and men!) to learn about breast health. It helps remind people that breast cancer is a potentially fatal disease, but also highly detectable and treatable. National No Bra Day is all about learning to spot early warning signs and get an edge in the fight against cancer. 

How to Observe National No Bra Day

1. Learn how to perform a breast self-examination

According to Johns Hopkins Medical Center, “40 percent of diagnosed breast cancers are detected by women who feel a lump,” and the key to beating cancer is to catch it early. There are helpful infographics on the internet about self examination, and you can also consult a physician for further details. If you feel a lump or notice any irregularities (such as discharge, dimpling, or puckering), consult your doctor immediately.

2. Participate on social media

Share your support for your lawless, bra-less comrades by documenting your experience on social media. Connecting with others who are also observing this holiday can lead to helpful conversations, tips on great cancer charities, or even new friendships!

3. Buy a new bra

Maybe it’s counterintuitive, but National No Bra Day is a great excuse to treat yourself to a more comfortable bra. A bra that doesn’t fit can be a real pain, so use the spirit of the day to treat yourself to comfort!

History of National No Bra Day

National No Bra Day’s origins can be traced back to two days in history: July 9, 2011 and October 19, 2011. The latter was founded in Toronto, Canada where it was originally titled BRA Day by Dr. Mitchell Brown. BRA (Breast Reconstruction — An Event of Learning and Sharing) Day was celebrated to raise awareness for women who undergo a mastectomy and encourage self examinations. In July that same year, a person using the pseudonym Anastasia Doughnuts conceived National No Bra Day to raise breast cancer awareness, along with a website to help promote the event’s occurrence. Three years later, the two days were combined and pushed to October 13 to be celebrated during National Breast Cancer Awareness Month.